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How Businesses Can Support Irish Consumers Through the Cost-of-Living Crisis

In a time when Irish consumers are significantly impacted by the ongoing cost-of-living crisis, understanding their challenges and expectations has never been more critical. EPAM's latest research report, "How Businesses Can Support Irish Consumers Through the Cost-of-Living Crisis," provides a detailed analysis of consumer interactions and pain points across key sectors, including banking, health insurance and online retail.

Who Should Read This? 

This research report is crafted for leaders who are navigating their businesses through these turbulent times. The insights gathered from a survey of over 1,000 consumers in the Republic of Ireland reveal crucial trends that can help your business not just to survive but to thrive by enhancing digital services and building trust.

What Are the Key Insights? 

  • Banking: A significant number of consumers feel under supported by digital banking platforms. With 67% struggling with financial management, there is a pressing need for banks to enhance their digital offerings.
  • Health Insurance: About 34% of consumers have unclaimed healthcare receipts, indicating a gap in the claims process that can be streamlined to enhance customer satisfaction and retention.
  • Online Retail: With a high return rate of unsuitable items and a notable percentage of consumers unsatisfied with the reimbursement process, online retailers have an opportunity to improve their digital shopping experience. 

Why Download This Research Report? 

  • Stay Ahead: Understand the shifting consumer behaviors and expectations in your industry.
  • Build Trust: Learn how enhanced digital services can help in building consumer trust and loyalty.
  • Actionable Strategies: Implement the strategic recommendations to alleviate financial pressures for your consumers and gain a competitive edge.

Empower your business with insights that can help pivot strategies, enhance consumer support and foster long-term loyalty during these challenging times.


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