Realising the Dream of 1-2-1 Personalisation

Released: Jul 01, 2022 |

Length: 21 pages |

Language: English |

Resource: Whitepaper

1-to-1 personalization leverages advances in technology, including artificial intelligence (AI), to present individuals with the content, offers, and experiences that are uniquely relevant for them — wherever, whenever, and however they’re interacting with your company

Customers expect this type of treatment. More than eight in 10 (84%) say being treated like a person, rather than a number, is very important to earning their business.

Companies also achieve great benefits from real-time personalization and interaction management — improving customer experiences, relationships, and loyalty; increasing conversion rates; and driving significant, measurable lift in business results.

In this e-book, we’ll explore why it’s important to communicate with your audience members as the individuals they are — and how you can realize the dream of 1-to-1 personalization.

Work email *

First Name *

Last Name *

Job Title *

Company Name *

Phone *

Address Line 1 *

City *

Zip/Postcode *

Country *

Industry *

Company Size *

We will send you The 7th Annual State of Marketing Report via email. May we also send information on other products and services that may interest you? You can opt out at any time. *

Yes, I would like to receive marketing communications regarding Salesforce products, services, and events. I can unsubscribe at any time. *

By requesting this resource you agree to our terms of use. All data is protected by our Privacy Notice.

By submitting this form, you are confirming you are an adult of 18 years or older and you agree to Salesforce contacting you with marketing-related emails or by telephone. You may unsubscribe at any time. Salesforce websites and communications are subject to their Privacy Notice.

Please agree to the conditions